The RES webinar series focuses on the latest trends and challenges facing the Revenue Enablement industry.  Each month RES assembles the industry’s most knowledgeable professionals to share success stories, unpack challenges, and dive into relevant topics that are valuable and support our practitioner audience. 

Click on the webinar title to reveal the details and recording link.

  • How Enablement Can Support the Creation of Inclusive Sales Teams

    Join us for an engaging and relevant conversation on the important role Enablement plays in helping to foster diversity and inclusivity in sales teams. This discussion features Lori Richardson, CEO of Score More Sales, and Sheevaun Thatcher, VP Strategic Enablement at Salesforce and SES Board Member. In this webinar we will be discussing:

    - Why diverse sales teams that reflect buyer demographics leads to more sales

    - The gender gap

    - What companies can do to find, retain and advance women to leadership positions

    - The active role male allies can play to help elevate women professionally

    - What an individual in enablement can do to affect change

    - Best practices for diverse communities to support each other in the workplace

    View Recorded Webinar

  • From Silos to Success: Collaboration in Revenue Enablement

    The buzz term “collaboration” gets thrown around a lot these days. True collaborative cultures have a distinct advantage in maximizing resources across the revenue team. And enablement has a critical role to play! In this fast-paced, interactive webinar, Craig Simons and Mary Charles from Allego will share how leading revenue teams are collaborating for successful outcomes. They’ll cover: Why the lone wolf seller may be nearing extinction The crucial role top performers play in elevating the rest of the sales team How to align with executive stakeholders on the true desired outcomes Where the most valuable learning hides post-sale

    View Recorded Webinar

  • "I Did My Own Research"... And other Must Have's for Enablement Leaders - December 2022

    Long before “my own research” became a punch-line, most of us respected and may even have personally conducted objective pursuits of facts – real ones – in order to help make quantitatively-driven decisions about our business. Thanks to our members at the Sales Enablement Society and your participation in the 2022 Forrester survey, this keynote presentation will be informed by…our own research. Peter will reveal what YOU have determined are the best-of-breed practices for Sales Enablement. Specifically, this session will provoke you to think about your ability to capture signals around your business:

    Are your reps competent?

    Are they productive?

    Are they engaged?

    Are they content-supported?

    View Recorded Webinar

  • Structuring Your Enablement Dream Team: 3 Models to Drive Team Effectiveness and Business Impact

    Please join the Sales Enablement Society and Seismic for a webinar October 8, 2020, at 1 pm EST, titled “Structuring Your Enablement Dream Team: 3 Models to Drive Team Effectiveness and Business Impact,” featuring Irina Soriano, Head of Sales Enablement at Seismic and Callie Apt, Sr. Director of Global Sales Enablement at Domo.

    As an established sales enablement leader holding the confidence of the senior leadership team and expectations for continuous bottom-line success, the struggle to action opportunities, grow the team, and manage mounting operational needs can be paralyzing. Even if you are an army of one, having a plan for managing growth successfully is imperative.

    Finding the answers is challenging - how do you build a plan and strategic vision for success?

    In this webinar, you’ll learn how to:

    - Three architectures to use when building for success

    - Three strategic areas to focus and manage: product, people, and projects

    - Scalability of each model and pitfalls to avoid

    - Models that work well for small and mid-sized businesses

    - Pro-tips, practitioner advice, and additional insights


    Speakers

    Irina SorianoIrina Soriano - Head of Enablement, Seismic
    Irina Soriano is the Head of Enablement at Seismic. She established a powerful life-brand as an expert in her field based on her experience building numerous sales and enablement departments while living and working in EMEA, APAC, and the US. Irina is a thought leader in the enablement space, she runs the NYC chapter for Women In Sales Enablement: WiSE, is a Forbes Council member, and an experienced webinar, podcast, and keynote speaker.

    Callie Apt
    Callie Apt - Sr. Director of Global Sales Enablement, Domo
    As Domo's Sr. Director of Global Sales Enablement, Callie Apt leads the strategy and team to enable Domo's global revenue organization that helps their 1,800+ customers optimize their business with data. Her expertise lies in sales enablement, proposal development, and driving sales strategy and transformation initiatives tied to revenue outcomes. Callie has experience in sales enablement and support roles, primarily with cloud software and high tech companies.

    Seismic is a sales enablement and marketing orchestration solution, aligning go-to-market teams while empowering them to deliver engaging buyers experiences that drive growth. Seismic's Storytelling Platform delivers innovative capabilities for marketers to orchestrate content delivery across all channels, and for sellers to engage with prospective buyers in a compelling, resonant manner at every step of the buyer journey. More than 600 enterprises including IBM and American Express have made Seismic their sales enablement platform of choice. The Seismic Storytelling Platform integrates with business-critical platforms including Microsoft, Salesforce, Google, and Adobe. Seismic is headquartered in San Diego, with offices across North America, Europe, and Australia.

    Domo is the Business Cloud, empowering organizations of all sizes with BI leverage at cloud scale, in record time. With Domo, BI-critical processes that took weeks, months or more can now be done on-the-fly, in minutes or seconds, at unbelievable scale. For more information about how Domo (Nasdaq: DOMO) helps its customers go fast, go big and go bold, visit www.domo.com.

    Click the button below to access the recorded webinar! If you are not yet a member of the Sales Enablement Society, membership is free, and you can sign up using the button link below.

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  • The Real Value of AI for Sales Enablement: How AI Can Impact Your Practice Right Now and your Future SE Strategies

    Please join the Sales Enablement Society and ClearSlide for a webinar September 10, 2020, at 1 pm EST, titled “The Real Value of AI for Sales Enablement: How AI Can Impact Your Practice Right Now and your Future SE Strategies,” featuring Sergey Medved, Head of Product, ClearSlide and Victor Antonio, Sales Trainer and Keynote Speaker, Sellinger Group.

    Determining if Artificial Intelligence is theoretical or practical today and relevant in SE strategy is one of an SE leaders’ challenges. Practitioners and companies are wondering: Is this technology only for large teams and enterprise applications?

    Join us to explore the rapid development of AI in Sales Enablement, and to understand the fundamentals and advancements that can be implemented into your strategy right now and for 2021.

    In this webinar, you’ll learn how to:

    - A quick-start guide to AI for Sales Enablement teams and "armies of one".

    - How to identify the cross-functional areas where AI can support your SE practice.

    - Practical areas where AI may already exist in your company, and why it matters both for now and 2021.

    - Growth strategy scenarios where AI can bolster your company’s plan to gain, retain, grow or activate.


    Speakers

    Sergey MedvedSergey Medved - Head of Product, ClearSlide
    Sergey Medved is the head of product at ClearSlide, the sales enablement platform leader that puts content, communications, and insights at sellers’ fingertips. Prior to joining ClearSlide, Sergey served as a principal product manager at Oracle; before that, he co-founded Strada.io and held positions at Vesta Partners, Ogilvy & Mather, Fisker Automotive, and LeverX.

    Victor Antonio
    Victor Antonio - Sales Trainer and Keynote Speaker, Sellinger Group
    Victor Antonio is an author, keynote speaker, and business consultant. After a 20-year career as a top sales executive and then CEO of a high-tech company, he has delivered sales motivation keynotes and conducted sales workshops around the globe and has shared the big stage with some of the top business speakers in the nation. Victor is the author of several books, including Sales Ex Machina: How Artificial Intelligence (AI) Is Changing the World of Selling

    ClearSlide is designed for sales and marketing teams, accessible primarily via an annual subscription model. Users can also sign up for a limited time free trial of the software with full access to all the features of a regular subscription.

    Click the button below to access the recorded webinar! If you are not yet a member of the Sales Enablement Society, membership is free, and you can sign up using the button link below.

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  • Beyond the Basics of Virtual Selling: How to Stand and Deliver in the Most Critical Selling Moments

    Please join the Sales Enablement Society and Corporate Visions for a webinar July 21, 2020, at 1 pm EST, titled “Beyond the Basics of Virtual Selling: How to Stand and Deliver in the Most Critical Selling Moments,” featuring Tim Riesterer, Chief Strategy Officer at Corporate Visions.

    Before this year, at least 70 percent of sales calls were already happening remotely, while in-person meetings were reserved for the most critical conversations with decision makers at the highest level.

    Salespeople are now becoming more adept with remote selling basics, but how do they manage the make-or-break moments that were previously handled in-person? And how do SE practitioners equip them to “stand and deliver,” now that their presence is reduced to the size of a postage stamp in the corner of a screen?

    - Employ strategies to ace the most critical virtual sales conversations

    - Equip sellers to build and deliver engaging and memorable virtual presentations using science-based approaches.

    - Empower sellers who previously worked the room to boost their virtual presence, so they deliver the right story at the right time.

    - Enable sales to deliver content that holds buyers’ attention and inspires action.


    Speakers

    Tim RiestererTim Riesterer
    Tim Riesterer, Chief Strategy and Research Officer at Corporate Visions, is dedicated to improving the messages marketing creates for the field and the conversations salespeople have with prospects and customers. A visionary thought leader, keynote speaker, and practitioner with more than 20 years of experience in marketing and sales management, Riesterer is co-author of four books, including Customer Message Management, Conversations that Win the Complex Sale, The Three Value Conversations, and The Expansion Sale.

    Click the button below to access the recorded webinar! If you are not yet a member of the Sales Enablement Society, membership is free, and you can sign up using the button link below.

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  • Leading Corporate Growth Strategies: A Playbook Approach to Sales Enablement Outcomes

    One of the best ways you can prove the business impact of sales enablement is through the successful implementation of growth initiatives. Growth initiatives like selling new products, shifting to a vertical sales approach, positioning multi-product integrated solutions, cross-selling to drive account expansion, or selling through channel partners.

    This webinar will be a “pick your own adventure” experience where participants will vote on a list of common growth initiatives.

    One of the best ways you can prove the business impact of sales enablement is through the successful implementation of growth initiatives. Growth initiatives like selling new products, shifting to a vertical sales approach, positioning multi-product integrated solutions, cross-selling to drive account expansion, or selling through channel partners.

    This webinar will be a “pick your own adventure” experience where participants will vote on a list of common growth initiatives.

    - Avoid the tactical sales enablement trap

    - Create virtual sales playbooks that simplify new strategies for the sales team

    - Leverage video-based enablement that hits the mark for remote workers

    - Escape the sales enablement silo and gain cross-functional support

    - Prove tangible momentum by driving measurable sales adoption and mastery

    - Turn good ideas for growth into sales results worth celebrating


    Speakers

    Tanner MezelTanner Mezel
    Over the last 20 years at DSG, Tanner Mezel has designed hundreds of B2B sales enablement programs across the tech, manufacturing, telco, healthcare and business service industries. Tanner has held a number of leadership roles at DSG including business development, marketing, strategy, and enablement.

    Matt McClendon
    Matt McClendon
    Matt McClendon has specialized in B2B sales enablement through 20 years with DSG as a consultant, client delivery leader, and now President. Prior to joining DSG, Matt held a number of enablement and marketing roles in leadership at AT&T.

    Click the button below to access the recorded webinar! If you are not yet a member of the Sales Enablement Society, membership is free, and you can sign up using the button link below.

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