Structuring Your Enablement Dream Team: 3 Models to Drive Team Effectiveness and Business Impact
Please join the Sales Enablement Society and Seismic for a webinar October 8, 2020, at 1 pm EST, titled “Structuring Your Enablement Dream Team: 3 Models to Drive Team Effectiveness and Business Impact,” featuring Irina Soriano, Head of Sales Enablement at Seismic and Callie Apt, Sr. Director of Global Sales Enablement at Domo.
As an established sales enablement leader holding the confidence of the senior leadership team and expectations for continuous bottom-line success, the struggle to action opportunities, grow the team, and manage mounting operational needs can be paralyzing. Even if you are an army of one, having a plan for managing growth successfully is imperative.
Finding the answers is challenging - how do you build a plan and strategic vision for success?
In this webinar, you’ll learn how to:
- Three architectures to use when building for success
- Three strategic areas to focus and manage: product, people, and projects
- Scalability of each model and pitfalls to avoid
- Models that work well for small and mid-sized businesses
- Pro-tips, practitioner advice, and additional insights
Speakers
Irina Soriano - Head of Enablement, Seismic
Irina Soriano is the Head of Enablement at Seismic. She established a powerful life-brand as an expert in her field based on her experience building numerous sales and enablement departments while living and working in EMEA, APAC, and the US. Irina is a thought leader in the enablement space, she runs the NYC chapter for Women In Sales Enablement: WiSE, is a Forbes Council member, and an experienced webinar, podcast, and keynote speaker.

Callie Apt - Sr. Director of Global Sales Enablement, Domo
As Domo's Sr. Director of Global Sales Enablement, Callie Apt leads the strategy and team to enable Domo's global revenue organization that helps their 1,800+ customers optimize their business with data. Her expertise lies in sales enablement, proposal development, and driving sales strategy and transformation initiatives tied to revenue outcomes. Callie has experience in sales enablement and support roles, primarily with cloud software and high tech companies.
Seismic is a sales enablement and marketing orchestration solution, aligning go-to-market teams while empowering them to deliver engaging buyers experiences that drive growth. Seismic's Storytelling Platform delivers innovative capabilities for marketers to orchestrate content delivery across all channels, and for sellers to engage with prospective buyers in a compelling, resonant manner at every step of the buyer journey. More than 600 enterprises including IBM and American Express have made Seismic their sales enablement platform of choice. The Seismic Storytelling Platform integrates with business-critical platforms including Microsoft, Salesforce, Google, and Adobe. Seismic is headquartered in San Diego, with offices across North America, Europe, and Australia.
Domo is the Business Cloud, empowering organizations of all sizes with BI leverage at cloud scale, in record time. With Domo, BI-critical processes that took weeks, months or more can now be done on-the-fly, in minutes or seconds, at unbelievable scale. For more information about how Domo (Nasdaq: DOMO) helps its customers go fast, go big and go bold, visit www.domo.com.
Click the button below to access the recorded webinar! If you are not yet a member of the Sales Enablement Society, membership is free, and you can sign up using the button link below.
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